CRM infrastructure shaped around your business

Pricing

One workspace to build. Simple seats to scale.

Pay for the powerful configuration once, then add lower-cost seats for the people who run the work.

Basic support included.
Custom support priced individually.

What is included

Build

Builder licence

One per workspace · includes MCP

£149/mo per seat, ex-VAT

or £1,490/yr — two months free

Use with AI

MCP data seat

Per person, per month

£79/mo per seat, ex-VAT

or £790/yr — two months free

Use

Viewer seat

Per person, per month · Cranned only

£29/mo per seat, ex-VAT

or £290/yr — two months free

Connect your AI agent
Configure stages, fields and rules
Full change history
Basic support included
Work records through your AI agent (MCP)
View and work records in Cranned
Quick actions and task queue
Phone and desktop
Custom support
Priced individually · quoted for your workspace

Included with every plan

Basic support

Part of the builder licence and of every seat, at no extra cost. We help the owner and the team get unblocked on the CRM they have built.

Priced individually

Custom support

Help shaped around your workspace, configuration and rollout. We scope it with you and quote it on its own, rather than selling a fixed upgrade tier.

Questions

The commercial model, clearly explained.

01
Is support included?
Yes. Basic support comes with the builder licence and with every seat, at no extra cost. You are not sent through generic product support for a CRM that is yours.
02
How is custom support priced?
Individually. We look at your workspace, configuration and rollout, then quote it as its own piece of work — you pay for the help you actually need, not a fixed upgrade tier.
03
Do I pay for AI usage?
No. You use your own AI assistant subscription. Cranned hosts your CRM and your team’s workspace.
04
What can an MCP data seat do?
Everything a viewer can, plus working records, actions and reports through their own AI agent. They can't change the CRM's structure.
05
What can a viewer seat do?
View and work records in Cranned: log leads, move deals, add notes and complete tasks. No AI agent connection.
06
Can I change my CRM later?
Any time. Ask your agent to add a stage, field or rule and your team sees it straight away.
07
Can I add or remove seats?
Yes, as your team changes.

Your process. Your CRM.

Build the CRM your business actually needs.

One cost to build. A smaller cost for every person who uses it.

Start building