Getting started
01
Free 14 days
02
2 months 70% off
03
2 months 35% off
Card required. Cancel any time before your trial ends and you won't be charged. Prices ex VAT. Intro price for new customers on the Builder licence, once per person.
Pricing
One workspace to build. Simple seats to scale.
Pay for the powerful configuration once, then add lower-cost seats for the people who run the work.
Basic support included.
Custom support priced individually.
Build
Builder licence
One per workspace · includes MCP
£149/mo per seat, ex-VAT
or £1,490/yr — two months free
Use with AI
MCP data seat
Per person, per month
£79/mo per seat, ex-VAT
or £790/yr — two months free
Use
Viewer seat
Per person, per month · Cranned only
£29/mo per seat, ex-VAT
or £290/yr — two months free
The AI charge
Most AI CRMs tax every seat. We never do.
"AI CRM" products bolt an assistant on top and bill you per person for it. Cranned adds no AI charge to any seat: your agent is your own Claude or ChatGPT subscription, already paid for.
Typical AI CRM
An AI add-on of roughly $20–$60 per person, per month — on top of the seat you already pay for.
A team of 6 pays about $2,000–$4,000 a year extra.
Cranned
Your own AI subscription — one you already have — connected once through the builder licence.
The same team pays £0 for AI. Whatever plan you're already on.
No AI subscription? Use ours.
The built-in Cranned agent is ready in the Builder from day one — a starter credit balance is included with every workspace, and you top up only if you choose to. Connect your own AI any time and it takes over.
Add-on prices vary by vendor and plan tier. The point holds either way: a per-seat AI charge never appears on your Cranned bill.
Included with every plan
Basic support
Part of the builder licence and of every seat, at no extra cost. We help the owner and the team get unblocked on the CRM they have built.
Priced individually
Custom support
Help shaped around your workspace, configuration and rollout. We scope it with you and quote it on its own, rather than selling a fixed upgrade tier.
Questions
The commercial model, clearly explained.
- Is support included?
- Yes. Basic support comes with the builder licence and with every seat, at no extra cost. You are not sent through generic product support for a CRM that is yours.
- How is custom support priced?
- Individually. We look at your workspace, configuration and rollout, then quote it as its own piece of work — you pay for the help you actually need, not a fixed upgrade tier.
- Do I pay for AI usage?
- There is no AI fee on your seats and no markup to pay. Your own AI assistant subscription runs your CRM, exactly as now. Every workspace also opens with the Cranned agent inside the Builder and a starter credit balance, so you can build with ours before you’ve connected your own — top-ups for that agent are optional and bought as packs.
- How is email priced?
- Every workspace gets its own inbox address. Receiving email is always free, and 250 sent emails a month are included. After that each sent email uses 2 Cranned credits — well under a penny. Drafts written by your own AI cost nothing extra.
- What can an MCP data seat do?
- Everything a viewer can, plus working records, actions and reports through their own AI agent. They can't change the CRM's structure.
- What can a viewer seat do?
- View and work records in Cranned: log leads, move deals, add notes and complete tasks. No AI agent connection.
- Can I change my CRM later?
- Any time. Ask your agent to add a stage, field or rule and your team sees it straight away.
- Can I add or remove seats?
- Yes, as your team changes.
Your process. Your CRM.
Build the CRM your business actually needs.
One cost to build. A smaller cost for every person who uses it.